Hello,
Hope everyone is doing fine.
I was able to
attend San Juan Moda, a fashion event in Puerto Rico at the San Juan
Hotel & Casino in Isla Verde. I was very exicted to attend. This
year, a vast round of local designers presented their wonderful
collections filled with Autum/Fall attire.
The
event was highly organized and in terms of public relations, I must
say, this was an excellent example of how it should be done.
SJM
has a website, Instagram and Facebook account that are constantly
updating the details and news of this exciting fashion week full of
presentations. As mentioned before, the power of public relations and
the correct handling of such may result in a very lucrative project and
ideal positioning for the event or organization.
I
personally have witnessed the attributions of a well managed plan of
public relations. The success of events such as San Juan Moda are
strictly aided by good publicity, strategic management, and client
satisfaction which in this case, was met. By customer satisfaction, I
refer to meeting the public's expectations and obviously, in any event
that counts with the presence of so many people, their needs, wants and
expectations should be the number one priority.
Here are some of the photos from the event.
Bridal Collection by Harry Robles
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